Be safe, not sorry
This public awareness community fire safety campaign focuses on the following key messages:
- Smoke alarms
- Escape plans
- Kitchen fire safety
- In an emergency dial Triple Zero (000)
- Home fire safety
- Keys and deadlocks
The campaign includes television commercials, radio and outdoor ads.
Television commercials reproduced with the kind permission of the Office of the Deputy Prime Minister, United Kingdom Firekills website.
Outdoor advertisements proudly sponsored by JCDecaux
Be safe, not sorry campaign proudly sponsored by Clemenger BBDO